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TOOL 2

Pitching for a Better Baltic Sea

PITCHING FOR A BETTER BALTIC SEA

Do you want to network with other creative companies and entrepreneurs, learn more about the internationalisation of CCI start-ups and SMEs and be inspired by the many great projects out there working towards a more sustainable future?

Do you have an idea of your own that you would like to pitch? Then apply to participate in this year’s Pitching for a Better Baltic Sea!

The event aims to strengthen transnational and cross-sectoral collaborations in the Baltic Sea Region within the creative industries. Gathering start-ups, SMEs, incubators and other CCI actors from the Baltic Sea Region, Pitching for a Better Baltic Sea shows how the UN’s Sustainable Development Goals 12 and 13 can create value, give direction and lead toward the innovation and investments of the future.

  • Pitching for a Better Baltic Sea 2020 will stretch over three days:
  • 27 OCT II Elective pre-activities in Copenhagen, including visits to local creative companies and incubators.
  • 28 OCT II Main event in Aarhus with a pitching competition, keynote sessions and activities and opportunities for networking focused on CCI, internationalisation and the Sustainable Development Goals 12 and 13.
  • 29 OCT II Elective participation in Aarhus in an internationalisation workshop for start-ups, in this.festival; for digitalisation and creative industries and/or in visits to local creative companies and incubators. N.B. this.festival continues on 30 October.
  • To improve internationalisation of SME end-users in the design, fashion and digital fields within the cultural and creative industries in the Baltic Sea Region
  • To address transnational challenges of sustainability and climate in the Baltic Sea Region (taking United Nations’ Sustainable Development Goals 12 and 13 as the starting point)
  • To design a new integrated transnational experience (pitching contest, training event, B2B program) building on existing CCI-support frameworks (involving CCI support organisations and cultural institutes)

An important aim of Pitching for a Better Baltic Sea is to ensure that participating CCI companies and entrepreneurs gain inspiration for new ideas, methods and technologies:
They participate in an international pitching competition – either as audience members or pitchers – where they gain knowledge of concrete examples of CCI projects in the BSR that are both commercially viable and environmentally sustainable. They visit and listen to keynotes from more experienced Danish companies that have successfully combined commercial interests and sustainable methods and approaches. They participate in an internationalisation workshop by Karoline Haulund, vice director of CBN, where they learn about CCI internationalisation, and they are given the opportunity to participate in this.festival for digitalisation and creative industries in the region of Midtjylland where can meet, listen to and be inspired by other creatives and experts.

Participants of Pitching for a Better Baltic Sea expand their network and gain new contacts by networking with each other, meeting local companies, incubators, CCI support organisations, experts and other CCI actors, participating in this.festival – and for the winner of the pitching competition by participating in the international creativity congress Sonar+D in Barcelona.

Participants of Pitching for a Better Baltic Sea gain a greater understanding of existing possibilities for transnational cooperation and financing, e.g. the Accelerace Acceleration Program, by meeting and visiting different CCI incubators and support organisations.

An important aspect of Pitching for a Better Baltic Sea is that it gathers start-ups, SMEs, incubators, CCI support organisations and other creative actors from the BSR, allowing them to network and create new partnerships.

The pitching competition, forming the centre of Pitching for a Better Baltic Sea, allows the participant to showcase their products and services to the tool’s audience participants.

Almost all elements of Pitching for a Better Baltic Sea – pitching competition, visits to local companies and incubators, keynotes and internationalisation workshop – works to build the capacities of the participants and facilitate peer-to-peer learning.

In addition to the aims above, Pitching for a Better Baltic Sea has a strong focus on sustainability, specifically it aims to show how the UN’s Sustainable Development Goals 12 and 13 can create value, give direction and lead toward the innovation and investments of the future.